5 Actionable Strategies to Attract High-Value Clients During an Economic Shift
Latrice Prater Latrice Prater

5 Actionable Strategies to Attract High-Value Clients During an Economic Shift

As business owners, we're all familiar with the thrill of the chase – securing new clients, growing revenue, and witnessing our business flourish. However, the economic landscape isn't always sunshine and rainbows. With recent shifts in employment trends, we're facing a new challenge: adapting our strategies to a changing marketplace.

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Thriving Unscripted: Girl Gang Anyone?
Latrice Prater Latrice Prater

Thriving Unscripted: Girl Gang Anyone?

It's not just about finding other entrepreneurs. It's about finding those who understand the dance of distraction and hyperfocus, who know what it's like to have a million ideas but struggle to execute one, and who understand the weight of societal expectations on our shoulders. This quest for community is about finding those who see the world through a similar lens and who can relate to the nuances of navigating business and life with ADHD as a woman of color.

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The New Frontier: Transition Toward Traditional Employment
Latrice Prater Latrice Prater

The New Frontier: Transition Toward Traditional Employment

Recently, there has been a noticeable shift with many individuals returning to traditional employment, moving away from the remote or freelance work that saw a massive upswing during the pandemic. The shift back to traditional employment certainly reflects broader trends in the workforce, but it also underscores the unique value and opportunities that entrepreneurship offers, especially for those of us with ADHD.

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Chaos & Creation: An ADHD Mom's Journey
Latrice Prater Latrice Prater

Chaos & Creation: An ADHD Mom's Journey

Despite these challenges, the journey of motherhood and entrepreneurship is incredibly rewarding. The chaos, the missed steps, and the successes all weave together into a tapestry of experiences that define my life. To other moms out there trying to balance their dreams with the demands of parenthood, know that you're not alone. We all have our moments of doubt and triumph.

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Equal Effort, Equal Success: Collaboration in Entrepreneurship
Latrice Prater Latrice Prater

Equal Effort, Equal Success: Collaboration in Entrepreneurship

Unequal work distribution in partnerships is a common challenge but addressing it proactively can strengthen the foundation of the business. Through open communication, a willingness to adapt, and a focus on shared goals, partners can navigate these challenges and build a thriving venture.

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